Last updated: 10 April 2026
These Terms of Use (the Terms) govern your access to and use of the Supero Ltd website and any related pages, content, downloads, forms, tools and materials made available through it (the Website). By accessing or using the Website, you agree to be bound by these Terms. If you do not agree to these Terms, you must not use the Website. If you enter into a separate written agreement with Supero Ltd for services, that agreement will govern those services to the extent of any inconsistency with these Terms.
The Website is operated by Supero Ltd
Company information:
The Website is intended for business and professional use only. It is not directed to consumers for personal, household or private use.
You may access and use the Website only for lawful purposes and in accordance with these Terms.
We may update, change, suspend or withdraw any part of the Website at any time without notice.
We may also amend these Terms from time to time. Updated Terms will be posted on the Website with a revised "Last updated" date. By continuing to use the Website after updated Terms are posted, you agree to be bound by the revised Terms.
Use of the Website is also subject to our Privacy Policy and Cookie Policy, which explain how we process personal data and use cookies or similar technologies.
The Website and all content on it, including but not limited to text, graphics, logos, icons, images, audio or video clips, software, tools, diagnostic frameworks, methodologies, reports, downloadable materials, designs, layouts and compilations (Content) are owned by Supero Ltd or its licensors and are protected by copyright, trade mark and other intellectual property laws.
"Supero", "Walking Digital Corridors", "Conversation Operating System", "Supero Diagnostic approach", "The Bearded Sales Guy" and any associated logos, product names, taglines and methodologies are trade marks or proprietary materials of Supero Ltd. All rights are reserved.
The Conversation Operating System, including the Supero Diagnostic approach, is a proprietary framework that underpins Supero's diagnostic services and is designed to help bind clients' systems, data and processes together, with meaningful conversation at the core to support pipeline quality and revenue growth.
Nothing in these Terms grants you any licence or right to use any Supero trade mark, service mark, trade name, methodology or other brand feature without our prior written consent.
Subject to your compliance with these Terms, Supero grants you a limited, non-exclusive, non-transferable, revocable licence to access and use the Website and its Content for your own internal business purposes only.
You must not, unless expressly permitted by law or by our prior written consent:
You must not use the Website:
We may suspend, restrict or terminate your access to the Website if we reasonably believe you have breached these Terms or used the Website inappropriately.
The Website is provided for general information about Supero, its perspective, methodologies, services and related topics. Content on the Website is not legal, financial, tax, accounting or other professional advice and should not be relied on as the sole basis for making business decisions.
Any examples, illustrations, benchmarks, maturity assessments, diagnostic indicators, pipeline observations or revenue-related commentary presented on the Website are illustrative only unless expressly stated otherwise. They do not constitute a guarantee of outcomes, performance, pipeline conversion, deal progression or revenue growth.
You are responsible for evaluating whether any information on the Website is appropriate for your own circumstances.
Descriptions of services, frameworks, diagnostics, workshops, assessments or advisory support on the Website are provided for general information only and do not constitute a binding offer.
Any provision of paid services by Supero will be subject to a separate proposal, statement of work, master services agreement or other written contract. That separate contract will govern matters including deliverables, fees, scope, client responsibilities, confidentiality, intellectual property rights in project outputs and liability.
If you submit an enquiry, book a meeting, download materials, provide feedback or otherwise send us content through the Website, you confirm that:
Unless we agree otherwise in writing, any feedback, suggestions, ideas or improvement proposals you submit regarding the Website, our services, the Conversation Operating System, the Supero Diagnostic approach or related materials may be used by us without restriction or obligation to you.
You must not submit confidential information through the Website unless and until an appropriate confidentiality arrangement is in place.
The Website may contain links to third-party websites, platforms, content or tools. These links are provided for convenience only.
We do not control and are not responsible for the content, availability, security, accuracy or practices of third-party sites or services. Accessing third-party sites is at your own risk.
We do not guarantee that the Website, or any content on it, will always be available, uninterrupted, secure, error-free or free from bugs or harmful components.
We may carry out maintenance, updates or changes that affect availability or functionality at any time.
To the fullest extent permitted by law, the Website and all Content are provided on an "as is" and "as available" basis, without any representation, warranty or condition of any kind, whether express or implied, including any implied warranties of accuracy, completeness, merchantability, satisfactory quality, fitness for a particular purpose, non-infringement, compatibility, availability or security.
While reasonable efforts may be made to keep information up to date, we do not warrant that the Website or its Content is current, complete, accurate or suitable for any specific purpose.
Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited, including liability for fraud, fraudulent misrepresentation, or death or personal injury caused by negligence where such liability cannot be excluded by applicable law.
Subject to the paragraph above, to the fullest extent permitted by law, Supero shall not be liable for any indirect, incidental, special, punitive or consequential loss, or for any loss of profits, revenue, business, opportunity, goodwill, anticipated savings, data or use arising out of or in connection with your use of, or inability to use, the Website or reliance on its Content, even if advised of the possibility of such losses.
To the fullest extent permitted by law, Supero's total aggregate liability arising out of or in connection with these Terms or the Website shall not exceed £100.
If applicable law does not allow some of the limitations above, those limitations will apply only to the maximum extent permitted by law.
You agree to indemnify, defend and hold harmless Supero, its affiliates, officers, employees, contractors and agents from and against any losses, liabilities, damages, costs and expenses (including reasonable legal fees) arising out of or in connection with your breach of these Terms, your misuse of the Website, or your infringement of any rights of a third party.
You are responsible for using appropriate security, virus protection and device safeguards when accessing the Website.
You must not attempt to circumvent any security features of the Website or test its vulnerability without our prior written permission.
We may terminate or suspend your right to use the Website immediately and without notice if we reasonably believe you have breached these Terms or if it is otherwise necessary to protect our legitimate interests, systems, users or rights.
Termination or suspension will not affect any rights or remedies accrued before the date of termination.
If any provision of these Terms is held to be invalid, illegal or unenforceable, the remaining provisions will remain in full force and effect.
Any failure by us to enforce a right or provision under these Terms will not constitute a waiver of that right or provision.
These Terms do not create any partnership, agency, employment or joint venture relationship between you and Supero.
A person who is not a party to these Terms shall have no right to enforce them except where applicable law provides otherwise.
These Terms and any dispute or claim arising out of or in connection with them, their subject matter or their formation shall be governed by the laws of England and Wales.
The courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these Terms or the Website, unless applicable law requires otherwise.
Questions about these Terms may be sent to:
Company number: 12802281. Registered in England and Wales.