Last updated: 10 April 2026
This Cookie Policy explains how Supero Ltd (Supero, we, us) uses cookies and similar technologies on our website (the Website). This Cookie Policy should be read together with our Privacy Policy, which explains how we process personal data and meet our obligations under applicable UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Cookies are small text files stored on your device when you visit a website. They are widely used to make websites work, improve user experience, remember preferences and provide information to website owners about how visitors use a site.
Similar technologies, such as pixels, tags, local storage and tracking scripts, can perform similar functions. In this Cookie Policy, the term cookies includes these similar technologies where relevant.
We may use the following categories of cookies on the Website:
These cookies are essential for the operation, security and core functionality of the Website. They may be used to support page navigation, form submission, load balancing, security controls and storing your cookie preferences. These cookies do not require consent where they are strictly necessary for the service requested.
These cookies help us understand how visitors use the Website, such as which pages are visited, how users move through the Website and whether they encounter technical issues. This information helps us improve performance, usability and relevance.
We currently use Google Analytics 4 (GA4) to help us understand how visitors use the Website. GA4 may use cookies and similar technologies to collect information such as pages visited, approximate location, device information, browser information and interactions with the Website, and it provides aggregated reporting that helps us improve the user experience.
These cookies allow the Website to remember choices you make and provide enhanced features, such as remembering certain preferences or improving the experience of forms and interactive content.
From time to time, we may introduce additional analytics, testing, optimisation or experience-enhancement tools to better understand how users interact with the Website and to improve usability, performance and relevance. Where any such tools rely on non-essential cookies or similar technologies, we will request any consent required by applicable law before using them and will update this Cookie Policy and/or our cookie preference tools accordingly.
The cookies and similar technologies used on the Website may include the following:
| Cookie / technology | Provider | Type | Purpose | Typical duration |
|---|---|---|---|---|
cookie_consent or similar |
Supero Ltd / consent tool provider | Strictly necessary | Stores your cookie preferences so the Website can remember your consent choices | Up to 12 months |
_ga |
Google Analytics | Performance / analytics | Distinguishes users and helps generate statistical data about Website usage | Up to 2 years |
_ga_<container-id> |
Google Analytics | Performance / analytics | Helps maintain session state and measure how visitors interact with the Website | Up to 2 years |
Cookie names and durations may vary depending on how the Website is configured, whether Google Consent Mode is used, and whether additional services are introduced from time to time.
Some cookies or similar technologies may be placed by third-party providers whose tools or services are used on the Website, such as analytics, video, embedded content, optimisation or communications providers. Those providers may process information in accordance with their own privacy and cookie notices.
Where third-party cookies are used, Supero will take steps to provide appropriate information and, where required by law, obtain consent before those cookies are set.
Strictly necessary cookies are used because they are required for the operation, security and core functionality of the Website.
For analytics, functionality and other non-essential cookies or similar technologies, we will request your consent where required by applicable law before placing them on your device. You may withdraw or update your consent at any time through our cookie settings tools.
You can manage cookies in several ways:
Please note that blocking or disabling some cookies may affect the functionality or performance of the Website.
Some cookie or analytics providers may process information outside the UK. Where this occurs, we will take appropriate steps to ensure any transfer complies with applicable data protection law and is subject to appropriate safeguards, as explained further in our Privacy Policy.
We may update this Cookie Policy from time to time to reflect changes in legal requirements, the cookies and technologies we use, or how the Website operates. Any changes will be published on this page with an updated "Last updated" date.
If you have any questions about this Cookie Policy or our use of cookies, please contact: