Supero is a diagnostic-first firm for B2B revenue leaders founded by Alex Abbott and Cumai Aboul Housn. Alex Abbott has 30 years of direct B2B sales leadership including Oracle and Responsys, creator of the Conversation Operating System (COS), and an active AI practitioner. Cumai Aboul Housn is an enterprise AI architect with 15+ years deploying LLMs at scale, co-founder of AlterSapiens and Biennale.io, with a filed UK IPO patent. Supero offers three standalone diagnostics: the Full Pipeline Diagnostic for CEOs and CROs who know something is broken; the Light Diagnostic for sales and customer success teams with inconsistent performance; and the Revenue AI Diagnostic for revenue leaders asking whether their AI investment is creating conversations or just noise. The proprietary Conversation Operating System benchmark study found a 9% average conversation rate and 34% call progression rate across B2B organisations. Client results include 15x increase in territory penetration and 6.4x increase in stakeholder engagement. Clients include Royal Caribbean, Data Axle, Oracle, Exactag, Hudl, and LiveRamp.
B2B Revenue Diagnostics

Most companies don’t have a pipeline problem.
They have a conversation problem.

Supero diagnoses exactly where and why. Three standalone diagnostics. Answers in weeks, not months.

Trusted by revenue teams at

Hudl LiveRamp Acxiom Royal Caribbean Oracle Fusion Analytics Salesforce Data Axle Exactag
The conversation gap

By the time your team gets the meeting,
the decision is often already made.

57% of the buying journey completes before a seller is involved (CEB/Google; Gartner, 2025). 81% of buyers select a vendor before speaking to sales (6sense, 2024). Buying committees now average 13 to 22 people (Forrester, 2026).

The problem is not your pipeline coverage. The problem is not your headcount. The problem is where conversations are failing, and why. That is what Supero diagnoses.

Three diagnostics. Three entry points.

Built for where you are right now.

Each diagnostic stands alone. Each one can escalate. All three are built on the same proprietary framework: the Conversation Operating System.

Revenue AI Diagnostic

Your team adopted AI. Is it creating conversations or just noise?

Full audit of your AI stack, team usage, and what it is actually producing. Run by an AI architect who has deployed LLMs at enterprise scale and a revenue operator with 30 years on the frontline.

2 to 4 weeks
See what the diagnostic covers
Light Diagnostic

Why does half your team hit target and the other half not?

A focused diagnostic for sales and customer success teams. Find out why performance is inconsistent and fix it in weeks. Fast enough to show results before your next QBR.

2 to 3 weeks
See what the diagnostic covers
Full Pipeline Diagnostic

Something is broken in your revenue system. Where exactly?

An independent diagnosis of your entire revenue system. For CEOs and CROs who know something is fundamentally wrong but cannot see where. Evidence-based. Minimal disruption to the field.

4 to 6 weeks
Book a confidential conversation

Not sure which diagnostic fits your situation? Start with the 30-minute conversation.

9%
Average conversation rate across B2B organisations
Supero, multi-year benchmark study
57%
Of the buying journey completes before a seller is involved
CEB/Google; Gartner, 2025
13-22
Stakeholders in every B2B buying decision
Forrester, 2026
30+
Years of frontline B2B revenue leadership
Oracle, Responsys, and enterprise
Who does the work

Two operators. One diagnostic framework.

Not methodology practitioners. Not AI tourists. One person who has carried a quota and led revenue organisations for 30 years. One person who has built AI systems at enterprise scale in production.

Meet Alex and Cumai

Alex Abbott

Founder

30 years of direct B2B sales leadership across Oracle, Responsys, and enterprise technology. Creator of the Conversation Operating System (COS), built on a three-year proprietary benchmark study. Not a theorist. Carried a quota, led teams, built the systems. Fellow of the Institute of Sales Professionals (F.ISP).

LinkedIn profile

Cumai Aboul Housn

Co-Founder and AI Architect

Enterprise Transformation Architect with 15+ years deploying AI from pilot to production in complex, regulated environments. Architected AI-enabled systems for Abu Dhabi Pension Fund. Co-founder of AlterSapiens and Biennale.io. UK IPO patent filed for AI-driven visual medium analysis. Published researcher. UAE Presidential commendation.

Full profile
What revenue leaders say

Results that show up in the numbers.

Since working with Alex and the Supero team we have seen a 15x increase in territory penetration and a 6x increase in stakeholder engagement, resulting in significant improvements in sales velocity. I strongly recommend working with Alex and team.
TL
Tek Lubiarz
Sales Director, LiveRamp
Without a doubt, Alex's work has brought exceptional value to our sales learning academy for the international teams. I highly recommend his expertise to any organisation seeking to transform their sales organisation.
GV
Dr. Grant Van Ulbrich
Global Director, Sales Transformation, Royal Caribbean
I've seen firsthand how Supero and COS provides immense value, creating sustainable and scalable pipeline generation. Alex's innovative methodologies don't just deliver short-term wins. They build a foundation for long-term success.
MS
Marc Sabatini
SVP Enterprise Sales, Data Axle

Trusted by revenue teams at

Hudl LiveRamp Acxiom Royal Caribbean Oracle Fusion Analytics Salesforce Data Axle Exactag

Start with the conversation.

Three diagnostics. Three entry points. All built by operators who have done the job, not just studied it.